Backstage at London Fashion Week A/W24

Dear London, thank you for bringing youthful playfulness to fashion month. But seriously, when we’re talking fashion month, London reigns as the cheekiest week of them all. We mean, it’s literally embedded in the visual communication of the city. Last week, we thought through the new era of London fashion – read here if you haven’t already, catch up babes – and now grab your change of shoes because we’re headin backstage.